Just when it's needed, offer what's needed. Always efficiently, regularly, naturally.
Creating a marketing structure with our systems
Ultimately what any customer expects from a 100yen shop is to get something valuable that is worth more than 100yen. Although the 100yen hurdle is no more than one way of measuring value, we consider that maintaining this price is our mission. To that end and in advance of our competitors, Seria began installing a
Original Distribution System corresponding to customers' needs
Our basic strategy in the field of distribution is to supply to every store the right number of products to meet our customer demands. To that end, Seria analyzes the
Ordering support system
"Purchase Index", is a consumer supporting rate for individual products, and is calculated by a unique method of analysis based on the POS information sent in
Information disclosure system
The sales data of each product at each store is sent to our manufacturers over the internet. Therefore, each manufacturer can reduce their costs by appropriate production control and inventory planning. This information disclosure encourages manufacturers to develop new products on their own initiative, and also enables us to offer more attractive products to Seria customers.
Web-EDI(Electric Data Interchange) system
Orders to each manufacturer are placed correctly and speedily by "Seria